Online trends in 2019

The Internet has become a large part of our daily lives. Lots of people in the UK find uses for the convenience and possibilities that it brings. But what are the latest online trends and where do most people spend their time online? Let’s take a look at some of the most popular ways in which people used the internet in 2019.

In the past two decades, internet usage in the UK has grown at a remarkable rate. In the year 2000, just 20% of the adult population had recently used the internet. This figure has increased to more than 90% in the current year. The increase in internet usage shows just how popular the service has become and how more of our daily lives are beginning to depend on it to make things easier for us.

Online shopping, gaming and social media are just some of the examples of how people in the UK use the internet. Although the internet has always been associated with the younger generation, older age groups are also starting to get online. Internet usage amongst the 75 and above demographic has risen more than 20% in just seven years.

So, what were the biggest online trends of 2019 amongst UK internet users?

Online Shopping

Shopping online has always been popular in the UK and 2019 was no different. Clothing is currently the most popular thing to buy online in the UK. Most shoppers agree that being able to instantly compare prices and find the best deals is the main reason for preferring to shop online.

The ease of use and extra convenience that comes with online shopping is also a big plus for UK shoppers, no need to carry lots of bags as everything is delivered straight to your door!

Online Bingo

Bingo has often been a game associated with older generations. Bingo halls were always seen as a popular destination for day trips from retirement homes. These days, however, the internet is helping to lead a Bingo revolution. Clever marketing and the ease of access to fun bingo apps means that more young people than ever are starting to enjoy the game. Bingo has seen a resurgence in the total number of players, but particularly those who play at online bingo sites.

A recent poll of online bingo players found that the majority of players now make up the 25-34 age group. This growth in the number of young players is a big part of the reason for the increased popularity of online bingo sites.

There are now hundreds of bingo sites online, some of which offer exciting welcome bonuses. You can visit whichbingo.co.uk to instantly check out the best bingo sites on the web.

Social Media

Over 67% of the UK population are currently active on social media, that’s an impressive 45 million people! Facebook takes the top spot as the most popular social media network with over 30 million users in the UK.

Social media habits are closely linked with buying behaviour and a recent poll found that nearly half of 18-34-year-olds have bought a product after seeing a related post from a friend or someone they follow on social media.

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