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Golf giant celebrates Ryder Cup by sponsoring nuclear power station

By Sandy Driver, Golf Correspondent

Golf ball manufacturer Titleist celebrates next week’s Ryder Cup by sponsoring Sizewell B nuclear power station, we can reveal.

The company today painted its famous logo on the giant Sizewell dome, which dominates the Suffolk coast skyline and is commonly regarded as resembling a huge golf ball.

Income from the ad deal is put at £20 million over three years, much of which will be pumped into the local economy, such as second homes for Londoners and the manufacture of men’s red or mustard-coloured trousers.

Lorraine Fisher, 34, head of nuclear power at Sizewell, said: “The Ryder Cup in the United States might be dominating the golf news, but this Titleist advertising deal ensures Suffolk remains ahead of the game.

“We felt this was a great PR opportunity, and the sponsored ‘ball’ will raise money for the area, as well as attracting tourists.”

A spokesman for Titleist said: “It’s rather large, isn’t it? This is one golf ball you could never lose.”

Plans are still being discussed for a Sizewell C power station, and already planners are insisting on a football-style dome to attract sponsors such as Nike.

The Ryder Cup, between the United States and Europe, tees off at the Whistling Straits course in Wisconsin next Friday (Sept 24).

Today’s golf news is the biggest in Suffolk since a club announced it was installing undersoil heating to beat the winter weather.

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